AI is transforming marketing from automation to personalization—boosting speed, accuracy, and insight while redefining how ...

Ten agencies explain how they retooled SEO, metrics, and client strategy as AI answers cut clicks, shorten journeys, and ...

The sense of a stable middle ground is eroding across an industry at a point of contraction, with many displaying mixed feelings about marketing’s future.

Automation has scaled search marketing, but it’s also created an insight gap. Learn how marketing leaders can restore ...

The digital marketing world has reached a tipping point. While some predict that AI will “kill” SEO, the reality is more nuanced. Search is not disappearing — it’s evolving into something more ...

EXCLUSIVE: Artificial intelligence giant Palantir and global marketing and communications firm Stagwell Inc. announced a new partnership on an AI-powered marketing platform for clients. The new AI ...

Brands looking to stand out should prioritize people in video content In A Nutshell Most consumers think they can spot AI-made videos, and that belief alone is enough to shape how they judge brands.

Picture it: A marketing leader at a mid-sized financial services firm is finalizing next year's budget. Instead of spending days browsing multiple vendor websites, analyst PDFs, and peer reviews, she ...

On Wednesday, Bluefish, an AI marketing platform that helps advertisers understand and refine how they’re showing up in AI queries, announced $20 million in series A funding. The round, which brings ...

For decades, hospitals and health systems have invested heavily in brand advertising. Gleaming facilities, award logos, ...