Times are tough. Budgets are tight. Businesses are scrutinizing every line item and asking, "Do we really need this, and do we really need it now?" And when they get to the line item marked "Brand ...
WHITESTONE, N.Y., April 17, 2025 /PRNewswire/ -- Today, BODYARMOR Sports Drink announced an official rebirth of the iconic sports drink brand. With a refreshed visual identity, including a new ...
Editor’s note: Veteran entrepreneur and investor Donald Thompson writes a weekly column about management and leadership as well as diversity and other important issues for WRAL TechWire. His columns ...
BOCA RATON, FL--(Marketwire - Oct 10, 2012) - DNA Brands, Inc. (OTCBB: DNAX), makers of the great tasting DNA Energy Drink®, a favorite of the action sports community and its enthusiastic followers, ...
The CEO of a major PR firm claimed that Bud Light is suffering badly over its decision to make a trans woman one of its paid spokespersons because the marketing ploy "goes against their DNA." David ...
University of Oxford’s Saïd Business School have identified that by adding Kantar’s Brand Equity data set to financial models, they can deliver a far superior model in predicting financial returns.
BOCA RATON, Fla.--(BUSINESS WIRE)--DNA Brands, Inc. (OTCQB:“DNAX”) makers of DNA Energy Drink, the winner of the 2010 and 2012 “World’s Best Tasting Energy Drink” title announced that it has already ...
Fort Lauderdale, FL, April 01, 2019 (GLOBE NEWSWIRE) -- via NEWMEDIAWIRE -- DNA Brands Inc., is pleased to announce that the company has purchased its first round of vehicles for its ridesharing fleet ...
BOCA RATON, Fla.--(BUSINESS WIRE)--DNA Brands, Inc. (OTCQB: DNAX) today announced that it has appointed Eric Fowler its new Vice-President of Sales and Marketing. Mr. Fowler, known as a brand builder, ...