10:49, Wed, Jun 28, 2023 Updated: 11:03, Wed, Jun 28, 2023 Shoppers have been left appalled and questioning the price of a toothpaste tube after seeing it selling for a staggering £10 in Tesco.

This Colgate toothpaste will make your teeth whiter and your smiler brighter & it's on sale for $5. (Photo via Amazon) According to shoppers, the Colgate Elixir toothpaste will make your teeth *super* ...

A look at Colgate's spin on the age old practice of using charcoal to whiten teeth Taking a break from white, red and blue – shades typically found on toothpaste tubes, Colgate’s new variant of ...

Shoppers spotted toothpaste being sold for £10 a tube as MPs grilled supermarket bosses over rising profits. The 75ml tube of Colgate Max White Ultra whitening paste was for sale in Tesco in Sheldon, ...

Colgate products have returned to Tesco. At the time of writing, a search for ‘Colgate’ on the retailer’s website returned 68 SKUs. Only one of these products – Colgate Cavity Protection Toothpaste ...