In the competitive landscape of plumbing contracting firms, customer focus plays a pivotal role in determining the success and longevity of a business. The plumbing industry demands more than just ...

Marketing "is the whole business seen...from the customer's point of view," the legendary management consultant Peter Drucker wrote in his The Practice of Management. Drucker also noted that profit is ...

An often-overlooked competitive advantage in business isn’t your technology stack, market share, or even your talent pipeline—it’s your leadership team’s customer obsession. As someone who recently ...

PROVO, Utah & SEATTLE--(BUSINESS WIRE)--More than 60% of customer experience leaders expect that AI will give them a competitive advantage, indicating that AI is poised to make a significant impact on ...

CoreXponent/ CoreExponent: Delivering client-centric digital marketing services with a focus on customer satisfaction and excellence. eBook The State of AI in Customer Experience 2025 How AI, human ...

In the ever-evolving world of mortgage servicing, delivering an exceptional customer experience at every stage of the customer’s journey is a crucial differentiator. Having spent my career focused on ...

Jen Spencer is CEO of SmartBug Media—a full-service digital agency helping businesses get the most out of their full customer life cycle. Few companies would admit to not focusing on their customers.

It’s that time of year when enterprise sales organizations start creating account plans. My own company FinListics recently surveyed 65 enterprise sales and enablement leaders and field sellers, ...

The 21st century has seen a shift away from the company that’s “selling” and toward the consumer that’s “buying.” Business practices, like PR campaigns, have had to transition in kind to stay relevant ...

In bringing New York City’s technology functions together, Mayor Eric Adams aims to move agencies’ focus to enterprise-level efficiency. (Shutterstock) Government innovation can mean many things, ...

Grand Rapids, Mich. — Sean Callaghan calls Medbio LLC the "field of dreams." As in, "If you build it, they will come." It's a cliché, but it rings true. The company is less than 20 years old but ...