Devo front man and composer Mark Mothersbaugh doesn’t think of himself as an artist. He’s a social scientist—and he’s made some observations. Mothersbaugh has also made waves in the visual art space, ...

Scientists and thinkers have been studying the unconscious mind — the part of the brain where things like memories and motivation occur — for hundreds of years. You may have heard of advertisers using ...

Some consumers are concerned about businesses using covert methods to influence purchasing decisions. They fear that some of the methods used by the advertising media can have such an effect on the ...