In 1970s, when Dutch social psychologist Geert Hofstede analyzed the surveys collected from over 100,000 IBM employees from 50 different countries, he found that people had distinct patterns of value ...
On February 12, 2020, the world of cross-cultural research lost a pioneer. Geert Hofstede, a Dutch social psychologist, passed away at age 91, leaving behind a legacy of work for generations to come.
We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...
We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...