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Lego announces smart brick

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· 1d · on MSN

Lego unveils new SMART Brick at CES 2026. Here's where to purchase.

Lego is looking to bring your creations to life.

· 1h

LEGO unveils new LEGO Smart Brick at CES — here’s everything you need to know

Mashable SEA · 31m

Lego debuts Smart Brick and Smart Play system that reacts as you play. Here's how it works.

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Lego launches Smart Brick and high tech Star Wars toys at CES 2026 in Las Vegas

After days of intense secrecy Lego has finally unveiled its Smart Play System which it says will allow toys to come alive in children’s hands.

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Lego’s New ‘Star Wars’ Smart Brick Sets Look Like a Big Risk

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Lego Fit A Whole-Ass Computer Inside A Single Brick To Make Star Wars Sounds

Distractify on MSN

Not even a power button — Lego’s smart brick could breathe new life into popular sets

Lego just introduced a Smart Brick toy that opens up a whole new world of play possibilities for brickheads. But what is it?

21h

LEGO Introduces Smart Play, Starting With Interactive ‘Star Wars’ Sets

LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with preorders Jan. 9.

1don MSN

Iconic children's toy brand goes high-tech to bring creations 'to life' without screens

LEGO introduces revolutionary screen-free SMART Play technology at CES 2026, bringing interactive sounds and lights to physical builds.

Game Rant on MSN

LEGO Lord of the Rings build is the most amazing thing you will ever see

We've seen countless LEGO creations before, but this LEGO build inspired by The Hobbit and Lord of the Rings is simply incredible.

1don MSN

LEGO takes play to a whole new level with groundbreaking innovation

The LEGO Group has introduced LEGO SMART Play, a revolutionary platform that brings LEGO creations to life with responsive bricks, minifigures and tags, all without screens.

Amarillo Brick Convention features LEGO, displays and millions of bricks

The event, covering more than 35,000 square feet, will be made up of 2 million LEGO bricks. More than 13,000 LEGO minifigures will be on display and for sale.