The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...
At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...
The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...
LEGO has announced a huge update to its bricks, which the company is calling "one of the most significant evolutions" in 50 ...
Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows.
If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...
LEGO's reveal of the Smart Brick and Smart Play builds has me frowning over features and how this new "layer" of production ...
A businessman who played with Lego as a child has helped save 25 million colourful bricks from landfill by reselling them.
The event, covering more than 35,000 square feet, will be made up of 2 million LEGO bricks. More than 13,000 LEGO minifigures will be on display and for sale.
Bricks & Minifigs Richmond Southside in Midlothian, Virginia, is highlighting its Buy, Sell, and Trade program as residents ...
The Brick Convention, dedicated to all things Legos for enthusiasts of all ages, is coming to Albuquerque this weekend.