The service lets users post varying iterations of a given Web page and track which versions are the most successful One Seattle company using a new site optimization service from Google, introduced in ...

Google Ads published new documentation on a tool called "Website Optimizer." Now, some of you OGs may remember Website Optimizer from 2008 or so. Well, it was renamed to Google Optimize and then ...

Is Google Ads reviving – or reinventing – its old Website Optimizer? New help docs surfaced that describe a tool that would live directly inside the Google Ads interface. Driving the news. Several new ...