TORONTO, ON--(Marketwired - Sep 25, 2014) - Modern marketing involves creating compelling content that engages customers in order to help generate, nurture and convert leads. Uberflip recently ...

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Infer Inc., a leading predictive sales and marketing platform that helps companies win more customers, today announced several enhancements to its product ...

Infer, providers of a predictive sales and marketing platform, has enhanced Infer Glance, a sales and account intelligence application, and launched a new predictive behavior scoring for Pardot. "The ...

Our team tests, rates, and reviews more than 1,500 products each year to help you make better buying decisions and get more from technology. While it's not cheap, Salesforce Pardot sets its own ...

ExactTarget, the marketing software giant that went public in March, has picked up a pair of smaller companies to build out its portfolio: marketing automation company Pardot for $95.5 million ($85.5 ...

“In order to get the most accurate information on your prospects and truly track ROI throughout the sales cycle, it’s essential that your CRM and your marketing automation tool are always talking to ...

That's what ExactTarget says it is doing by bringing Pardot on board. Of the US$ 95.5 million, $85.5 was in cash and the rest in common stock. But who cares about how much it paid, we want to know why ...