Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations. As straightforward as a business ...

A well-crafted sales letter can be a highly effective small business marketing tool. According to Inc., sending sales letters via direct mail allows cash-strapped small business owners to reach a ...

As a business owner, you might not have much time to write a sales letter, yet it is an important part of a sales campaign. A sales letter does not have to take a long time to write because people don ...

Opinions expressed by Entrepreneur contributors are their own. Editor’s Note: The following article is excerpted from Kim Gordon’s latest book, Maximum Marketing, Minimum Dollars, (Kaplan Publishing).

Dana Miranda is a Certified Educator in Personal Finance® who's been writing about money management and small business operations for more than a decade. She writes the newsletter Healthy Rich about ...