As part of the ongoing digital promotion of its Spanish Sizzler pizza, Domino’s has launched a campaign centred on mobile QR (quick response) codes embedded within ‘outdoor’ video game environments.

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.

The QR code is having an extended moment, given that we’re all still wary of dealing with physical documents, touching surfaces, and generally interacting with the world at large. The switch to ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.

Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. From fun trivia quizzes to large QR codes on retail displays that ...