Testimonials make your marketing materials seem believable to potential customers. When a real person in a real community states that he was happy with your service and your product, customers may ...

The federal regulator's latest notes give compliance teams breathing room on endorsements, while emphasizing its view on the ...

When a client of yours has a stellar experience with you, it seems like a given to ask them to leave you a review. You might ask for it to take place on Yelp, Google+, Facebook and maybe a few other ...

A while back I received a marketing email for a home study course that piqued my curiosity. It boasted “astounding” results with a money-back guarantee to grow my business practically overnight. It ...

Growing a successful company requires marketing, promotions and advertisements to bring attention to your product and ultimately increase your sales. Advertisements can include direct mail campaigns, ...

In a previous article, I explored the top overlooked benefits of getting testimonials. But it’s often better to give than to receive. You may be surprised by all your business can gain simply by ...

On Sunday, 70,000 fans packed into Old Trafford, the home of Manchester United football club, to see a special reunion. Former goalkeeper Edwin van der Sar, now director of football at Ajax, returned ...

It is a tradition observed by football clubs across the world and some of the game's biggest names have had one, but what is it? Not every footballer gets to have a testimonial match. It is a rare ...

The audio version of this article is generated by AI-based technology. Mispronunciations can occur. We are working with our partners to continually review and improve the results. A woman going by the ...

After years in legal and financial limbo, one of the most acclaimed Detroit music films appears ready to see the light of day. "MC5: A True Testimonial," which started production in the '90s and made ...