Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

The June 2025 core update was on June 30 and ended on July 17. The March 2025 core update was on Mar. 13 and ended on Mar. 27. The December 2024 core update was on Dec. 12 and ended on Dec. 18. The ...

Early analysis of Google's December core update points to gains for specialized sites over generalists. News publishers saw ...

Google updated its core updates documentation to say smaller core updates happen on an ongoing basis, so sites can improve without waiting for named updates. Google explicitly confirms it makes ...

Google has rolled out fewer confirmed search ranking updates in 2025, then it did in all the past years where Google confirmed these updates. Google rolled out only four confirmed updates in 2025, ...

This week in search, we covered an update on the Google December 2025 core update. Google Search traffic to news publishers continues to vanish, but there is Google Discover. A report shows Google has ...