“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Kevin Mullen, chief product officer at Roq.ad. Update 1/19/23: This column originally ...

A CNAME record is a resource in a Domain Name System that controls how Web requests are redirected. Altering the CNAME record in your -- not Google's -- DNS can allow you to access your company's ...

A newly discovered threat actor is running an investment scam through a cleverly designed traffic distribution system (TDS), which takes advantage of the Domain Name System (DNS) to keep its malicious ...

A threat actor named Savvy Seahorse is abusing CNAME DNS records Domain Name System to create a traffic distribution system that powers financial scam campaigns. The threat actor targets victims ...

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I've seen both. CNAME has the advantage of having to change only one record in the case of an IP change.

Google announced this morning that they have added a new way to verify your domain name and properties in Google Search Console. You can now do so through or via DNS CNAME, not just a TXT verification ...

The DNS CNAME is one of the most versatile tools in an IT administrator’s arsenal. One caveat to reaching the full potential of a CNAME is default TTL. IT pro Rick Vanover explains situations to lower ...