From 5 January 2026, the HFSS advertising ban has come into effect - with a significant impact on online retailers.

Junk food adverts will be banned on television and online from Monday as part of a drive to tackle childhood obesity. The UK-wide ban will stop food and drinks high in fat, salt and sugar (HFSS) being ...

It's a watershed moment for HFSS food and drink advertising, with new rules now in place to restrict the marketing of key foodstuffs. But what do they mean in practice? And how will retailers and ...

A ban on ads featuring High-Fat, Salt and Sugar products, also known as the Less Healthy Food ad ban, rolled out in the UK ...

As the UK tightens the noose on junk food marketing, India's silence grows louder—raising whether public health or corporate ...

First introduced in 2007 and ramping up in the last few years, several restrictions have been put in place in the UK to limit the promotion and advertising of food and drink products that are high in ...

Mince pies are probably the food most associated with Christmas in the UK. Their presence on supermarket shelves following Halloween, or sooner, is a sign the festive season is fast approaching.

With new rules on food and drink ads incoming, Mike Craddock at NewGen explains how to make sure your marketing is HFSS-compliant, while still hitting the mark. Come October, the HFSS (high fat, salt, ...

How are brands cutting fat, salt, and sugar from popular product categories to hit the mark with both policymakers and consumers? Eating too much fat, salt and sugar is not good news for one’s health, ...

Supermarket promotions in West Calder, Scotland. Credit: Loch Earn / Shutterstock.com: The Scottish government has published proposals to ban the promotion of products high in fat, sugar or salt (HFSS ...

McVitie’s has expanded its non-HFSS Digestives lineup with an “on-trend” cinnamon biscuit. Billed as offering “a comforting twist to a familiar favourite,” The Light One Golden Cinnamon (rsp: ...