E-sports merchandise is on a roll, and it may end the year hotter than traditional sports apparel. It would take a lot to achieve that, given the quantities companies produce for traditional sports ...

In the not-too-distant future, you’ll be able to walk into a Niketown store, buy a Tiger Woods-branded golf shirt and, when lining up your shot on the fairway, hear Woods’s voice gently suggesting a ...

Picture this: a bustling college tailgate at USC. The air’s thick with excitement, but something’s off. Every woman in sight is sporting a men’s t-shirt, hacked and slashed to fit. It’s 2015, and the ...

Fan apparel has evolved from simple jerseys to everyday fashion items for various settings. Consumers can find team gear from major retailers like Fanatics and premium brands such as Peter Millar.

After overcoming improbable odds — his team had been down 3-1 in the 2016 NBA Finals to the Golden State Warriors — LeBron James and his teammates triumphantly stepped off a plane hours after leading ...

After a hot and sweaty workout, surely the last thing you want to do is put that same activewear set back on for round two. But, apparently it’s not that bad for you after all. A French study is ...

I’ve been sports-pilled. I’m not sure when it started, but I can tell you when I knew: The Olympics were winding down, I was watching rhythmic gymnastics, and it struck me with a pang that in a matter ...

Street style may have only recently traded skinny jeans for baggy pants, but snowboarders embraced the loose-fitting look long before it hit the mainstream. If you've ever hit the slopes-or even just ...

As a little kid, I loved movement. I was famous (or infamous, depending on my parents’ mood at the time) for my boundless energy and propensity for running, never walking, wherever I went. I was an ...